What do you mean by lead company or applicant?

A lead company or applicant applies to a consortium or team of applicants. If applying as a consortium or team the team must assign a lead applicant/company. The lead applicant is the main company working on the prototype, they will be responsible for receiving the funding and our main communication contact. 

A company can be named as a collaborator on more than one application, but may only be a lead applicant once. If applying for more than one challenge as a lead applicant, if these ideas are successful you will only be able to progress the most relevant idea, this will be decided by the Challenge Owners.